Creative Marketing Ideas from the Haiku Deck Community

September 15th, 2014 by

Need a little marketing inspiration? Here are a few creative marketing ideas from the brilliant minds of our own Haiku Deck community. (We’ll be trying a few of these ourselves!)

1. Create a list of your favorite resources.

What are your favorite sites for curating content? Where do you go to keep yourself up to date on the latest marketing news and trends? Here’s a fantastic example deck from Catherine Pham of The Seen, showcasing her top 30 content marketing blogs and what they’re about.


TOP 30 Content Marketing Blogs – Created with Haiku Deck, presentation software that inspires

2. Repurpose your blog content.

By transforming your blog posts into Haiku Decks, you’re not only providing your audience with a fresh new perspective on the blog post, but you’re also creating a piece of content with visual impact that can be shared across your social media channels in multiple ways. “Content Repurposing” by Niki Payne of Bruce Clay, Inc. is a great example of how she took information in her original blog post and transformed it into a Haiku Deck.


Content Repurposing – Created with Haiku Deck, presentation software that inspires

3. Share your expert tips.

What are you an expert at, or want to be known as an expert for? Showcase your skill set, offer your expert tips, or create a helpful guide. Here’s a great example from social media enthusiast John Walker, featuring ten useful tips for social media marketing.


10 Tips For Social Media Marketing Success – Created with Haiku Deck, presentation software that inspires

4. Promote your next podcast.

Kelly Mitchell and Debra Trappen host weekly podcasts and use Haiku Deck to create an attractive image that is then shared across their social media networks along with information about where, when and how people can tune in. Learn more about how you can use Haiku Deck to promote your next podcast here.

5. Recap a Twitter chat.

Compared to sharing a transcript of the Twitter chat, a Haiku Deck recap is a quick and easy way for sharing the main highlights from the chat. We love Lisa Buyer‘s combination of imported images she’s created on her own for each Twitter chat question, with screenshots taken right from Twitter highlighting answers from chat participants.


#SEOchat – Created with Haiku Deck, presentation software that inspires

Additional Resources

How do you use Haiku Deck?

Leave us a comment below on the different ways you use Haiku Deck for social media and marketing. And as usual, if you have any questions, we’re here to help!

10 Must-Have Marketing Presentation Templates

September 11th, 2014 by

Share your next big idea, present social media stats, or promote an upcoming event with one of these simple and flexible Haiku Deck templates. Each template helps you easily create a piece of content that can be easily shared with event attendees, embedded in your blog or website, and posted to your social media channels.

These are must-have marketing presentation templates that you’ll definitely want to keep in your marketing tool box.

Idea Sharing Template

Whether you’d like to start building thought leadership around social media, capture insights from top marketing experts, or share your best social media practices, this beautiful idea sharing template will help get your big idea and supporting key points organized.

To take it to the next level, we recommend uploading your deck to SlideShare to help further share your idea and reach a larger audience.

marketing presentation template

Click to view the full deck with notes.

Weekly Content Calendar Template

This simple content calendar template will help organize your content and boost your productivity by eliminating the guesswork that stems from the question, “what do I share with my audience today?”

marketing presentation template

Click to view the full deck with notes.

Event Marketing Template

Marketing your event with a Haiku Deck is a new and fun way to promote your next event or conference. Use it to highlight intriguing keynotes, interesting sessions, and provide people with the opportunity to learn more about the event.

marketing presentation template

Click to view the full deck with notes.

Customer Quotes & Testimonials Template

Whether you have a collection of quotes from an event, user testimonials, or awesome iTunes reviews of your app, use this elegant Haiku Deck template to capture them in one place.


Customer Quotes & Testimonial Examples – Created with Haiku Deck, presentation software that inspires

How To Template

From explaining “how to craft the perfect Google+ post” to showing someone “how to make your own pizza crust,” our How To Template can help you get the job done with beauty.

marketing presentation template

Click to view the full deck with notes.

Press Release Template

Add visual interest to your press releases with this presentation template that has high flexibility, allowing you to adjust it for your specific needs.

marketing presentation template

Click to view the full deck with notes.

Twitter Chat Promotion Template

Keeping things short and sweet (just like a tweet), this presentation template helps you promote the most pertinent details of your Twitter chats with simplicity.


Twitter Chat Publicity Template – Created with Haiku Deck, presentation software that inspires

Case Study Template

Move away from wordy case studies to case studies that inspire. This case study template, created by Haiku Deck user Irene Yam, is great for those wanting a new visual way of highlighting customer stories.

marketing presentation template

Click to view the full deck with notes.

Event Recap Template

Did you recently attend an event or conference and have inspiring quotes or major highlights from the event that you’d like to share on your social media channels or share with other event attendees? Try out this template that combines the perfect amount of quotes and event details to include in your recap.

marketing presentation template

Click to view the full deck with notes.

Social Media Report Template

Showcase and present stats from your social media report in a new and visually appealing way with this simple and flexible Haiku Deck template.


Social Media Report Template – Created with Haiku Deck, presentation software that inspires

Let us know your thoughts!

What Haiku Deck templates would you like to see? Leave us a comment below and let us know! And, as always, if you have any questions, feel free to drop us a line any time.

How to Promote Your Podcast with Haiku Deck

September 5th, 2014 by

As the age of digital storytelling opens up new possibilities for sharing content with the world, you may find yourself wondering how to promote your podcast. Research shows that people love images: they grab your attention, tug at your heart strings, and encourage interaction more quickly and easily than text can.

So, what’s a great way to promote your podcast by using beautiful images viewers will love?

Use Haiku Deck to Generate Buzz

Using Haiku Deck is an awesome way to make a delicious-looking appetizer for your podcast quickly and with little effort. Creating a full deck or a single slide intended to drive traffic to your podcast is a snap, and whatever you create can easily be shared to Facebook, Tweeted, pinned on Pinterest boards, etc.

Example: BreveTV

Debra Trappen and Kelly Mitchell use Haiku Deck weekly to create single slides representing each new episode of their video conversations for BreveTV. The image is shared on Facebook and other social networks with information about the series, links to the videos and related resources, and discussion topics users can join in on.

How to Promote Your Podcast example: BreveTV

The photos grab their followers’ attention, leading them to read the relevant text and learn how to check out each episode. The excitement generated by the eye-catching images and discussion topics encourages users to share with their social groups, effectively providing free advertising for the series.

Example: Tim Blankenship, Divorce661

Tim Blankenship of Divorce661 has an extensive series addressing all kinds of questions anyone might have while considering or going through a divorce. He uses Haiku Deck to generate title cards, text, and supporting information for his podcasts:

Divorce661 example - How to Promote Your Podcast with Haiku Deck

By using Haiku Deck, Tim has a fast and easy way to create clean, attractive content to balance out the video footage in his episodes. Like the BreveTV example above, the slides are an easy way to soak up attention on social media sites. They can also be used as highly-readable thumbnails for each video, as opposed to blurrier and less-informative video screenshots.

How to Promote Your Podcast with Haiku Deck

There are a few ways to approach using Haiku Deck to promote your podcast. Feel free to look over the following steps and mix and match them in whatever ways work for you!

Create a single-slide call to action

  • Use the free Creative Commons image search tool to find a gorgeous background to represent this episode’s focus
  • Use the header/subheader layout to pack a punch, sum it up, and keep your text to a minimum
  • Include your podcast’s title, and any pertinent hashtags, in case viewers only read the slide (and skip any accompanying text)

Take advantage of SEO

Make an episode summary

A lot of people appreciate a summary of each episode. You can create Haiku Decks that summarize the contents of each episode so that viewers know what to expect — sort of like the description for videos on Netflix. Use public notes to provide links to any resources that seem helpful: the websites of people you’re interviewing, the live stream for your upcoming episode, the product you’re reviewing, etc.

Choose how to link to your content

There are two ways to share what you create in Haiku Deck, and use it to generate traffic to your podcast: via its URL, or as a screenshot.

Link right to your deck: 

Share a screenshot of your slide:

  • Save your slide as an image to share
  • Great way to simply grab attention
  • Add any supplemental information and links within the description accompanying your image
  • Make sure to include a link to your deck if you used any free images, so as to follow the Creative Commons image license terms

Share, share, share!

Once you’ve got a great deck or slide representing your podcast, spread the word! Share to social media sites like Facebook, Twitter, Google+, and Pinterest. Find fun ways to encourage viewers to comment and share, such as including a discussion question for them to answer.

Additional Resources

Once you’re ready to promote your podcast, blog, etc. using Haiku Deck, here are a few more articles that may prove useful:

And of course, if there’s ever anything we can help you out with, drop us a line!

The Secret to Unforgettable Digital Storytelling

August 29th, 2014 by

Digital storytelling has transformed the way we experience and share ideas. We’re surrounded by digital tales that we can even access right from our cell phones! But with so many stories echoing across the web, making yours stand out can be challenging.

Here at Haiku Deck, we like to think we know a thing or two about telling stories… and we’d like to let you in on a little secret.

Picture-Perfect Digital Storytelling

Presenting your story in a way that ensures it will be exciting and worth interacting with is easier than you might think. Whether you’re rallying support around a cause, or just telling folks about your cat, audiences go nuts for visuals. Want to see a great example? Just check out our deck explaining Ten Reasons Why Visual Communication Can’t Be Ignored:

Digital Storytelling: Ten Reasons Visual Communication Can't Be Ignored

Once you’ve gotten a chance to let that soak in, here are a few more resources that might help give your story even more reach:

And of course, if you have any questions, you’re always welcome to drop us a line!

Optimizing the Appearance of Haiku Decks on Social Media

August 20th, 2014 by

One of our main goals at Haiku Deck is to make things simple and easy, especially when it comes to sharing your beautiful Haiku Decks. But, the different image sizes and dimensions on various social media channels can be a bit less easy to handle. We’ve experienced just about everything from having words and images cut off in odd places, sizing of slides that don’t necessarily align with sizing on that specific social media channel, and the inability to reposition the image for a post all together. So, we’ve come up with some ways to handle situations just like this.

First, you’ll need to know how to save your Haiku Deck slides as images. Here are 2 ways:

  1. Take a screenshot.
  2. Export your Haiku Deck to PowerPoint/Keynote, then save your slides as images.

Now that you know how to save your Haiku Deck slides as images, let’s get started!

Facebook

When sharing a link to your Haiku Deck on Facebook, Facebook will automatically pull the image in the first slide to use for the link’s preview. Sometimes, the link preview looks perfect:

Facebook

And other times, when your text isn’t centered on the slide, it looks like this (the majority of the text in the top of your slide gets cut off):

 

Facebook

You probably already know that there isn’t a way to reposition the image on Facebook, so here are a couple things you could do:

Showcase a different slide from your deck by using the arrows at the top left corner of the image to view the different slides in your deck and select one that looks the best.

Or, if you’d like to use the title slide, here’s a workaround:

  1. Take a screenshot of your first slide, or export your deck to PowerPoint and save your slides as images.
  2. The image size for shared links on Facebook is 484 x 252. You can use photo editing software such as Photoshop, or free web based tools like PicMonkey or Canva, to upload and resize/crop the image to the correct size and save it as a .jpg or .png image file.
  3. Once you’ve saved that image, you can use the “+Upload Image” button to replace the original image with the new image you just created. It should look something like this:

Facebook

Tip: If you’re sharing the link and using Facebook’s default link preview, you can delete the link in the status box. Your posts will look more sleek and less cluttered with text. You can also edit the text that appears in the link preview to include more details about your deck.

Google+

Similar to Facebook, Google+ will provide your link posts with a preview. Where Facebook favored the center of the image, Google+ favors the top portion of the image in the link preview (cutting off the lower portion). You still have the ability to select the slide you’d like to showcase in the preview, but, the ability to upload your own image isn’t possible.

So instead of using the link preview, we recommend uploading an image instead and including a link to your deck in the status. The recommended size for a shared image on G+ is 497 x 373, the same proportion of our Haiku Deck slides, so resizing/cropping is not needed. The result should look something like this:

Google Plus

Not only does sharing an image give you a beautiful G+ post, images that are shared on G+ also have a higher chance of being highlighted (taking over both columns of posts) in your followers’ G+ stream.

Tip: If you’re sharing a quote or blog post that doesn’t have an accompanying image, you can create your own with Haiku Deck. We love doing this for our curated content; here’s one example. And if you’d like to take it a step further, G+ also supports gifs. If you’ve already exported and saved your Haiku Deck slides as images, you can use GIFMaker to create a gif out of your slides, giving the illusion of a slideshow on auto play. Here’s an example from one of our posts.

Instagram

Because of the square format on Instagram (recommended size is 640 x 640), you’ll need to resize the image of your deck’s slide into a square. To do this, you’ll first want to save your Haiku Deck slide(s) as an image in a place where you can access them on your iPhone or Android phone (we like to use Dropbox and GoogleDrive for this).

Once you’ve saved your slide(s) as an image, you can use apps such as #SquareDroid (Android), Squaready (iPhone), or Canva (web), to upload and save your image as a square without needing to crop it when you upload it onto Instagram. You’ll have an image that looks something like this:

Instagram

Tip: The only place on Instagram that allows you to have a clickable link is in your bio. If you’re promoting a new deck or blog post, share an attention-grabbing image, update your bio with the link to your new deck or blog post, and mention in the description of your post that they can click the link in your profile to see it.

Twitter

When sharing a link to your deck on Twitter, your tweet appears in your follower’s home timeline and lists like this:

Twitter

Tweets like this can be easily missed by your followers, but tweeting a photo helps your tweets to stand out like this:

Twitter

This is also a great way for Twitter chat hosts to highlight their questions. If you’ve ever participated or hosted a Twitter chat, you know how busy those streams can get. Using this method, your questions will stand out and participants are less likely to miss them; they’re also easier to spot if anyone needs to scroll back through the chat’s stream.

Tip: If you’re using Haiku Deck to display a quote, soundbite, or question on Twitter, you’ll want to insert the text more or less in the center of the slide to avoid any odd cropping. 

Haiku Deck Accounts for Education

August 8th, 2014 by

It’s Friday morning. Class is in 20 minutes, and your students are supposed to present the Haiku Decks they’ve been working on all week. But as you’re finishing up your coffee, you’re skimming through an inbox full of emails from students who couldn’t find their projects at the last minute. Sound familiar?

With so many students, email addresses, decks, classes, and shared devices, it’s no wonder teachers sometimes run into trouble finding their students’ projects or accounts. Thankfully, we’re here to help make one part of this equation a lot easier by explaining the best ways to use Haiku Deck for education.

One Account - Haiku Deck for Education

This is probably the easiest method (and our favorite), but it’s not ideal for all classrooms. You can create one Haiku Deck account for your classroom, and your students can all sign in using the same email address and password. This will save their work to the same account, so we recommend having students include their names in the titles of each deck to make them easy to find.

Pros:

  • Easy to keep track of login credentials
  • Work can’t really ‘go missing’ from account mix-ups
  • No time spent signing in and out of separate accounts
  • No risk of students accidentally saving to the wrong account
  • You can sign in at any time to review, share, and delete student work
  • Students can save their work as ‘private’ and you’ll still be able to view it

Cons:

  • Students could inadvertently delete or edit other students’ decks
  • Scrolling through everyone’s decks to find the one you’re looking for could be inconvenient

Group Accounts - Haiku Deck for Education

Maybe your students will be making too many decks for one account to sound appealing, but having separate accounts for each of your students sounds like a headache waiting to happen. In this case, we recommend taking advantage of a nifty little Gmail trick that not a lot of folks know about: the ability to create variants of your Gmail email address that all go to the same inbox.

With any email address at gmail.com, you can add a plus sign and more text after your username to create a variation that will still go to your inbox. Gmail ignores everything from the + forward, so the possibilities are endless.

You can set up one Gmail account (for example, ‘msbeifong@gmail.com’) and then use variants of it to set up separate Haiku Deck accounts for specific groupings of students, such as:

  • msbeifong+history@gmail.com
  • msbeifong+morningclass@gmail.com
  • msbeifong+thirdgrade@gmail.com
  • msbeifong+fourthgrade@gmail.com

This way, you only have one email address through Gmail – but you can have as many Haiku Deck accounts based on that email address as you’d like.

Pros:

  • Easy to keep track of logins
  • Easy to keep track of student work
  • Low risk of work being saved to the wrong account
  • You can sign in at any time to review, share, and delete student work
  • Students can save their work as ‘private’ and you’ll still be able to view it
  • Not as much time needed signing in and out of accounts on shared devices

Cons:

  • Students signed into the same group could accidentally edit, or delete other students’ decks
  • Even if they save decks as ‘private,’ any work students are doing can be viewed at any time by other users signed into the same account

Individual Accounts - Haiku Deck for Education

If you’d prefer to keep all of your students’ decks separate, then you could have students set up accounts under their own school email addresses. From a support standpoint, we get the most troubleshooting emails from teachers with classrooms set up this way, due to the increased chances of work being saved improperly. If you decide to take this route, here are a few things to consider:

Pros:

  • Students’ decks are saved separately
  • Lower likelihood of students editing or deleting other students’ decks

Cons:

  • The inconvenience of having to sign out/in on shared devices
  • No access to decks until students share them with you
  • Students cannot save decks as ‘private’ and share them with you
  • High likelihood of decks being saved to the wrong accounts due to sign out/sign in confusion
  • Higher likelihood of accounts being created improperly (misspelled email addresses, passwords, etc. or accidentally using a personal email address instead of an .edu one)
  • Account mix-ups, improperly saved decks, etc. can be somewhat tricky and time-consuming to resolve for all parties involved in this case (less than ideal when you need a fast resolution)

For an easy alternative that still provides each of your students with a unique account, you could take advantage of using the Gmail trick mentioned above (under Method #2). For example, you could create the email address mrbarnesclass@gmail.com. For your students, you could create Haiku Deck accounts for them as follows:

  • mrbarnesclass+jonny@gmail.com
  • mrbarnesclass+sarah@gmail.com
  • mrbarnesclass+alexi@gmail.com, etc.

All emails pertaining to any of the accounts created using this method will go to the original email address, mrbarnesclass@gmail.com. Here are the benefits of using Gmail instead of student email addresses:

  • You can easily reset the password for any student account
  • Students won’t receive emailed updates, news, etc. from us
  • It’s super easy for us to look those kinds of accounts up to provide support
  • We can get all of the accounts created for you – just email us at support@haikudeck.com
  • If your students have educational email addresses that don’t accept incoming messages outside of the school district, this is a better method to use so that their passwords can be reset

In Sum

While the ‘one account’ or ‘group accounts’ methods are the least likely to cause any trouble, you can always try any method and switch if it’s not working out for you and your students! Plus, we’re here to give you a hand and help out if you ever have any questions. Just drop us a line!

Haiku Deck App Mashup: Skitch

August 8th, 2014 by

Just imagine how cool it would be if you could notate and mark up some content and use that in your Haiku Decks. It’d be pretty awesome, right? You could build recipes, create how-to guides with screen shots, point out things in photographs you’ve taken, and a billion other things. Good news is, you can do it for free with Skitch, and we’ll show you how!

The app: Skitch

Skitch Screenshot

Skitch is a free app by the folks who brought you Evernote. It’s straightforward, easy to use, and allows you to add shapes and text to images, then easily save your creations for use elsewhere.

The possibilities:

  • Notate your slide backgrounds
  • Blur portions of slide backgrounds
  • Mark up photographs, screenshots, and anything else you want to use as a slide background

App mashup example:

Here’s an example deck that one of our talented education users put together to demonstrate how well Skitch and Haiku Deck can be used together in the classroom:


Skitch – Created with Haiku Deck, presentation software that inspires

How to use it with Haiku Deck:

  1. Download Skitch on your Mac or PC.
  2. Use the drop-down menu in the top center of Skitch to take a screenshot, snap a photograph, open a file, create a new blank document, and more.
  3. Go nuts! Use the tools on the left to add text, shapes, tags, drawings, etc.
  4. Drag the file icon on the bottom, center tab in the app to save your creation to whatever folder you drop it on (I like using my dekstop, personally).
  5. Use your Skitched-up image as a slide background uploaded into either the Web App or the iPad app.

Tips:

  • Try to be consistent in your color scheme if possible – it keeps your image from looking too busy and distracting
  • Sign into Evernote in the top left corner of the app to save your Skitch work there
  • Adjust how zoomed-in you are in the bottom left corner of the app
  • Save your Skitch creations to a place like Google Drive or Dropbox so you can access them easily from your iPad
  • If you need help with Skitch, check out their support site here.

Haiku Deck App Mashup: Canva

July 29th, 2014 by

Have you ever wanted to put multiple photos on one slide, or use really creative, design-heavy slides in your Haiku Decks? Maybe you’d like to build some flowcharts, use icons to illustrate your ideas, or apply interesting and colorful filters to your background photos. If any of the above sounds intriguing to you, read on — we’re about to show you how.

The app: Canva

Canva is a free web app made by a super talented team of designers in Sydney, Australia. You can build all kinds of content – from Twitter headers to real estate flyers – with a very simple and intuitive interface (it’s kind of similar to ours, actually!). You can use your own photographs in the app, or take advantage of Canva’s crazy-huge library of images and icons. Some of Canva’s images are free, while others are only $1.00 each. You don’t pay until the end, though, so you can get everything laid out exactly as you’d like it before you have to spend a dime (and you can always go back and make changes if you’d like).

The possibilities:

  • Multiple images per slide
  • Icons and vector images for slide illustration
  • Additional layouts for text
  • Additional color filters and options for images (uploaded or purchased)

App mashup example:

Here’s a little deck I threw together by building my backgrounds in Canva:


App Mashup: Canva – Created with Haiku Deck, presentation software that inspires

How to use it with Haiku Deck:

  1. Set up an account at Canva.com.
  2. Walk through their quick and easy tutorial to get a feel for the app.
  3. Once you’re ready to go, choose Presentation under “Start a new design.”
  4. Build your slides.
  5. When you’re ready to send them to Haiku Deck, click Link & Publish in the top right.
  6. Choose Image on the right in the window that pops up.
  7. Save your images to your computer.
  8. In Haiku Deck, import your downloaded Canva slides as slide backgrounds.

Tips:

  • You can leave the text fields blank in Haiku Deck if you’d like just the Canva slide to show, like I did in the example above.
  • When you download your image files from Canva, put them in Dropbox or Google Drive to use them from the iPad app easily.
  • Check out the Easy Guide to Creating a Presentation in Canva for some great tips on making the most of your Canva slides.
  • If you select any image in your Canva project, you can click the Filter button to apply some nifty effects. However, clicking the advanced options in the bottom left corner of the Filters popup will allow you to really play around with the colors, blur, contrast, etc. in your image – try it out!
    Advanced Options
  • If you’re searching through images in Canva, any that say “free” are free; if they don’t say anything over the thumbnail preview, they’re premium selections and will be tallied up at the end when you publish.
  • Need help with Canva, or want to learn the basics? Check out their support site here.

Haiku Deck App Mashup: Using iMovie to Video-ify Your Decks

July 25th, 2014 by

Let’s say you have a Haiku Deck you’d like to narrate, or add audio to, or automate entirely. Maybe you’d like to share it — audio and timing included — in a way where people can enjoy it on a mobile device, a computer, a PS4 or an AppleTV.

Making a video out of your Haiku Deck would arguably be the best course of action: you could add audio, video, timing, narration, etc. and share easily with websites like YouTube and Vimeo by uploading your final product. Sound complicated? Don’t worry! It’s actually pretty easy, and we’re going to show you how to do it with iMovie.

The app: iMovie by Apple

iMovie Screenshot

iMovie is the video editing component of Apple’s iLife suite, which is chock full of powerful but easy-to-use creative software. iLife actually comes with Macs – so you probably won’t have to buy iMovie; it should be on your computer already if you have a Mac.

Using iMovie, you can do a number of things, from making your own music videos to creating ‘movie trailers’ out of home videos you shot with your iPhone. It’s pretty simple to pick up, fun to use, and great at helping you making things that wow people!

The possibilities:

  • Add audio
  • Add timing
  • Add transitions
  • Add video
  • Narrate
  • Share on YouTube, Vimeo, etc.

The requirements:

  • Haiku Deck
  • A Mac
  • PowerPoint or Keynote (don’t have either? We’ll go over a workaround. Read on!)
  • iMovie (all versions are compatible, but these steps are for the newest version)

App mashup example:

In order to demonstrate some of the ways you can work with your Haiku Decks in iMovie, I threw this video together pretty quickly this afternoon using my laptop, iMovie, Haiku Deck (Web App), Keynote (to convert my slides to images), and Quicktime (to capture video screenshots demonstrating within iMovie):

See the original deck and photo credits here, and check out Koop on YouTube if you like the song in the video above!

For another example of a Haiku Deck and iMovie mashup, you could check out this video we made for Haiku Deck Guru Susan Spellman-Cann: Living Aware, Living Empowered, Living Informed: Messages of Inspiration, Hope, and Wellness

Using it with Haiku Deck

  1. Export your Haiku Deck to PowerPoint / Keynote file.
  2. Open the file in PowerPoint or Keynote. (If you have trouble, check out this article. If you don’t have Keynote or PowerPoint, email support@haikudeck.com – we’re happy to convert a few Haiku Decks you’d like to do this with.)
  3. Save your slides as images. (PowerPointFile – Save As…, choose JPEG in the drop-down list.  Keynote: File – Export – Images.)
  4. Open iMovie (it should be in the Applications folder in Finder).
  5. Choose File – Import Media from the menu bar. Find and select your exported slides, choose (or create) an event to keep your slides in, then import.
  6. Start a New Movie from the File menu. At the prompt, choose no theme, and make sure to save it to the same event you imported your slides to (for ease).
  7. Choose your event on the left. You’re ready to go: let’s turn this Haiku Deck into a video!

iMovie Overlay

Edit your video

Drag and drop your slides from the top of the screen to the timeline at the bottom. Refer to the screenshot above to learn where to adjust the timing, cropping, and content within your video (click the image to view it larger).

Tips:

  • When adjusting cropping, leave the bottom strip of Creative Commons license information. Using any photographs found in our image search without including those credits would violate the terms of use for the photos, and would be unfair to the photographers whose work is being used.
  • You can add music from your iTunes library very easily, but be forewarned that if you upload it to YouTube, your video may have ads added by YouTube under contract with the record company that owns your video’s soundtrack. Alternatively, YouTube may give you a message indicating you are not allowed to upload that content.
  • Want to make your own music? Check out Garageband, which comes with your Mac, and allows you to use pre-built loops to make your own copyright-free music. Online resources from Apple will help you get started – you don’t have to be a musician, just willing to try something fun and new!
  • You can add additional images or videos by repeating step 5 above to import the media into your project.

Share your creation proudly

This part is super easy: just click the share button (square with an arrow pointing out of it on the top toolbar) and choose your destination (YouTube, Vimeo, iTunes, etc.). iMovie will walk you into signing in when appropriate, and will export and upload your video right to your account!

Then, you should Tweet us at @haikudeck - we’d love to see what you come up with!

Tasty Content Marketing

July 18th, 2014 by

A Business Impact Case Study featuring Danielle Oteri

Creative Director, Feast on History
New York City

Inspiration for Small Business Owners

  • Create visual content to increase engagement on blogs and social media
  • Repurpose existing content like lists and blog posts
  • Share expertise to help promote your business or service

Content Marketing with Haiku Deck

Food writer and art historian Danielle Oteri has been busy creating mouthwatering Haiku Decks like these to promote her business through content marketing…..


10 Best Foods in Little Italy – Created with Haiku Deck, presentation software that inspires

…as well as for book proposals, article pitches, and teaching content marketing and social media skills.

Here’s her visual lesson in how to extend the value of your content, centered around a single (killer) photo of a cream puff!


How to Make Micro-content – Created with Haiku Deck, presentation software that inspires

Lovely Lists

Danielle discovered Haiku Deck through a Google search —  as she put it, “I loathe PowerPoint, so I was just looking for something different.”

“I loathe PowerPoint, so I was just looking for something different.”

When I spoke with her, she commented that she thinks of Haiku Deck as a classy way to generate Buzzfeed-type content — eye-catching lists with lots of images and minimal text. {Haiku Deck pairs perfectly with lists — we’ve collected some of our favorites on our Lists Pinterest board.}

Danielle loves that the content she creates with Haiku Deck is so easy to share on Twitter and Facebook, as well as SlideShare and LinkedIn, where she feels it works particularly well —  ”I love to get my decks out there and see the view counts add up. It’s just another way of sharing my story and my content.”

“I love to get my decks out there and see the view counts add up.”

Pro Tips

Danielle has cooked up her own spin on collaboration — to work with a group on a Haiku Deck, she made a draft, sent the link around to her collaborators, and made real-time edits while talking through the content on a conference call. “It was easy for us to collaborate,” recounts Danielle. “I was able to do it all from my iPad.”

“I was able to do it all from my iPad.”

She also uses Adobe Illustrator to create her own custom images, such as this three-photo layout, which she then imports to Haiku Deck.

Screen Shot 2014-07-17 at 4.54.37 PM

Danielle recommends Haiku Deck for trainers, entrepreneurs, coaches, and businesses who need content but don’t have a lot of money to pay for it.

“Haiku Deck is perfect for trainers, entrepreneurs, coaches, and businesses who need content but don’t have a lot of money to pay for it.”

Extra Helping

Here’s a delectable Haiku Deck Danielle’s husband, Christian Galliani of wineforthe99.com, created to share his picks for inexpensive wine. Cheers!


Top Ten Santa Margherita Alternatives – Created with Haiku Deck, presentation software that inspires