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AuthorCatherine Carr

Real Estate Marketing Inspiration – The Ultimate Resource List

August 2, 2013 / / 0 Comments

Haiku Deck for Real Estate

Here’s a trend: Across the country, innovative, tech-savvy  agents and brokers are turning to Haiku Deck for real estate marketing inspiration. The mobile-first approach, focus on beautiful imagery, and speed with which standout presentations can be created seem to be an ideal fit with on-the-go, time-crunched real estate pros.


Real Estate Pros Talk Haiku Deck – Created with Haiku Deck, presentation software that inspires

We’ve seen creative real estate pros using Haiku Deck to land listings, market properties, demonstrate how they’re different, and build thought leadership (and business) — this resource list will help you work Haiku Deck into your own tech toolkit.

Step 1: Get Haiku Deck

  • Haiku Deck for iPad and iPad mini: You can download the free app here.
  • Other platforms: Click GET HAIKU DECK in the top right corner of this page. Add your email and the platform you’d like to request, and you’ll be among the first to try our Web App.

Step 2: Create a Haiku Deck Account

You can sign in with email, Facebook, or Twitter. Be sure to make a note of how you sign in, because you’ll need to sign in to the website the same way.

Step 3: Get to Know Haiku Deck

Here’s a quick video intro to Haiku Deck:

Meet Haiku Deck from Haiku Deck on Vimeo.

Ideas:

  • For inspiration, tap GALLERY to browse some popular and featured decks
  • Tap the + sign at the bottom to create a new deck
  • Try using the built-in keyword image search and using your own images (you can take them with the iPad camera, select from your camera roll, or import from Instagram, Dropbox, and other sources)
  • Try choosing a new theme to change the look of your deck
  • Try creating a pie chart or bar graph
  • Create a deck to introduce yourself
  • Create a list of favorite places or things to do in your neighborhood
  • Create a deck to capture your philosophy about real estate
  • Create a deck to present data about your market

Step 4: Explore More Features and Get Inspired 

Tutorials and Beginning Resources

Real Estate Marketing Inspiration: The Haiku Deck Way

Click to view the full Haiku Deck with Notes

Photos and Visuals

Just type a few words, find a matching (free) Creative Commons licensed photo, and apply stylish formatting with a couple of taps. The app pulls in photo attribution automatically, which is a huge time saver. You can also create a beautiful chart or graph or import your own blog photos from Instagram, Flickr, Facebook, and other services.

Real Estate Marketing Inspiration: Sample Haiku Deck bar chart

Sample Haiku Deck bar chart

Resources for Real Estate Pros

Training and Templates

12 Ways to Transform Your Real Estate Marketing with Haiku Deck

Click to view the full Haiku Deck with Notes

Power Resources

Step 5: Join our Community and Build your Network

If you have more questions about Haiku Deck or need additional materials, we’re always here to help! Just leave us a note in the comments.

The Secret Weapon for Blog Photos, Lists, and Killer Content

August 1, 2013 / / 0 Comments

Haiku Deck for Bloggers

Haiku Deck is not just for stand-up-and-talk presentations; it’s also an incredibly easy (and fun) way to add rich content to your blog or website. Photos are one of the best ways to engage readers, and with Haiku Deck you can create killer slideshows like this one in no time flat

10 Ways To Add “Wow” To Your Blog With Haiku Deck – Created with Haiku Deck, presentation software that inspires

(For more detail and links to specific examples, be sure to view the deck with accompanying notes on the Haiku Deck site.)

Step 1: Get Haiku Deck

  • Haiku Deck for iPad and iPad mini: You can download the free app here.
  • Other platforms: Click GET HAIKU DECK in the top right corner of this page. Add your email and the platform you’d like to request, and you’ll be among the first to try our Web App.

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The New Powerpoint for Education

August 1, 2013 / / 6 Comments

Ultimate Haiku Deck Resource Guide

More and more, we’re hearing that creative teachers, students, and technology trainers are saying goodbye to Powerpoint for education and embracing Haiku Deck for a fresh, flexible way to collect and present facts, share ideas, tell visual stories, illustrate processes, capture evidence, and explore connections between words and images. Here’s what they have to say about Haiku Deck:


Teachers Talk Haiku Deck – Created with Haiku Deck, presentation software that inspires;
Teachers appreciate that Haiku Deck encourages students to focus on simplifying and communicating their message without getting too bogged down in formatting choices or sidetracked by fancy transitions. Students love that Haiku Deck is easy and fun to use, and they feel a sense of pride and ownership of what they create. We have even seen innovative administrators and counselors using Haiku Deck to communicate day-to-day information, raise awareness for important causes, and share uplifting messages for inspiration and support.

With enlightened fans spreading the word across the country via Twitter chats, conferences, and EdCamps, we created this toolkit to help educators get started with Haiku Deck.

Step 1: Get Haiku Deck

Step 2: Create a Haiku Deck Account

You can sign in with email, Facebook, Google, or Twitter.

Step 3: Get to Know Haiku Deck

Here’s a quick video intro to Haiku Deck:

Meet Haiku Deck from Haiku Deck on Vimeo.

Things to think about as you explore the app:

  • How the constraints encourage simplicity and focus
  • How words and visuals work together
  • How the app can encourage creativity and storytelling across content areas
  • How Haiku Deck encourages good digital citizenship through the Creative Commons image search

Ideas:

  • For inspiration, click/tap GALLERY to browse some popular and featured decks
  • Tap the + sign at the bottom of the iPad app, or  NEW DECK on the web to create a new deck
  • Try using the built-in keyword image search and using your own images (you can take them with the camera from the iPad app, select from your camera roll [iPad app] or computer [Web App], or import from Instagram, Dropbox, and other sources)
  • Try choosing a new theme to change the look of your deck
  • Try creating a pie chart or bar graph (iPad only)
  • Create a deck to introduce yourself
  • Create a list of things you love or things you believe in
  • Create a deck to articulate your philosophy about education
  • Create a deck that explains or collects facts about a topic

Step 4: Explore More Features and Get Inspired 

Tutorials and Beginning Resources

Resources for Educators

Advanced Resources

Power Tips

Step 5: Join our Community and Build your PLN

If you have more questions about Haiku Deck or need additional materials, we are always here to help! Just leave us a note in the comments.

Blogging Case Study: The Story of the Most Popular Haiku Deck of All Time

July 2, 2013 / / 0 Comments

Blogging Inspiration

2 Months; 250K Views

When design blogger Desiree Groenendal of Vosgesparis used Haiku Deck for her keynote at Hive Berlin, and racked up more close to a quarter-million views in just two months, we had to find out more!

Haiku Deck: How did you hear about Haiku Deck, and what inspired you to try it?

Desiree: I first heard about it from a fellow blogger. I had to make a presentation in a very short time, and since I’d never made one before I asked around on what to use and what would be the easiest to work with.

Many of the programs that were suggested just looked a bit too boring to me. And others looked so difficult to learn. I am a very visual person, and I wanted it to look beautiful. When I saw the black and white Haiku Decks in the Gallery, I knew instantly that this was what I wanted.

I am a very visual person, and I wanted it to look beautiful. When I saw the black and white Haiku Decks in the Gallery, I knew instantly that this was what I wanted.

Haiku Deck: How did creating your first Haiku Deck go?

Desiree: I had never used a presentation tool before, so it was all new to me. I thought it was so easy to learn and to use. Once I found out the right size for the background images I created them on my laptop, uploaded them to my Dropbox, and made the slides one by one on the iPad.

I loved how easy it was to adjust the position of the text. Also, it was very easy to change the order of the slides — the whole process was really very stress-free.

Tip: You can easily import photos to Haiku Deck from your iPad camera roll, Facebook, Instagram, Flickr, Dropbox, and more.

Haiku Deck: Your  Haiku Deck, “The Mini Company,” with advice for monetizing a blog, has been viewed almost 250,000 times. (Wow!) What do you think is driving so much interest?

Desiree: I’ve been surprised myself! I think bloggers like it because it answers things we are all wondering about when we start. I actually got several emails from bloggers with even more questions.


The Mini Company – Created with Haiku Deck, presentation software that inspires

Haiku Deck: What tips or ideas do you have for bloggers who might be interested in trying Haiku Deck?

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10 Winning Presentation Ideas

June 17, 2013 / / 0 Comments

Presentation Ideas

Whether you’re a Haiku Deck master or you’re just checking it out, I hope you’re getting the picture that we have a point of view about presentations. Does the world need more lame clip art and bullet points? We say no. Does it need more inspiration, more simplicity and beauty? That’s why we’re here.

I have created probably hundreds of presentations over the course of my career, and I always worked hard (and I mean, really, really hard) to try to make them creative and nice-looking. But I have to say that Haiku Deck completely transformed the way I think about my slides, and I now wish I could go back and redo all those bad decks. Haiku Deck makes me feel more focused and creative, and there’s a spontaneity to the experience that truly makes it fun. I also love being able to work on my slides at a coffee shop, or curled up on a couch, instead of being chained to my desk.

Over the past few months, it has been fascinating to study both what the experts say and what our amazing creative community (that’s you!) creates. I made this Haiku Deck to articulate our core philosophy, and to share 10 tips–simple, concrete presentation ideas– that can help transform your experience and set your story free, whether you’re using Haiku Deck or not. (The Notes are important for this one, so I’m including a linked screenshot instead of embedding my deck. Just click to view the full deck.)

Presentation Ideas: 10 Tips to Transform your Presentations

Click to view the full Haiku Deck with Notes

If you try to make a typical Powerpoint-y type presentation with Haiku Deck, you might feel initially frustrated by the limitations. But if you can understand the why behind Haiku Deck, and open your mind to telling your story in a slightly different way, I think you’ll enjoy the process and open some exciting new creative possibilities.

More Presentation Ideas

Have a question, or some presentation ideas you’d like to share? Let us know in the comments, or drop us a line any time with our support team.

SEO Checklist for Haiku Deck

June 14, 2013 / / 4 Comments

SEO Checklist

Once you’ve created your amazing Haiku Deck, use this handy SEO checklist to maximize the content value of your work and make your deck as discoverable as possible.

1. Optimize Your Title

Think of your title like a headline: Concise, compelling, and keyword-rich.

Tip: You can choose your deck’s title when you create a new deck, or edit it any time.

2. Create a Title Slide

To maximize flexibility and discoverability for your deck, be sure to create a cover slide that includes your deck’s title and sets context. Depending on the purpose of your deck, you might also want to include your name (or the speaker’s name, if you’re doing a recap), the event name and date, a hashtag, and so on. Here are a couple of examples.

SEO Checklist for Haiku Deck: Sample title slide

Sample title slide for a talk recap

SEO Checklist for Haiku Deck: Sample title slide

Sample title slide for a “list” content piece

3. Incorporate Keywords into Slide Text

Think of each slide as a unique content asset, using keywords strategically to extend your content value. Remember that you can link to or pin individual slides. (See some examples on our Quotes and Education Quotes Pinterest boards.)

SEO Checklist for Haiku Deck: Creating keyword-rich slides

Sample slide reinforcing high-value keywords

4. Include a Closing Slide

Even though each Haiku Deck you publish includes your contact info, it’s a good idea to include a wrap-up slide to direct readers to more information or highlight ways to connect with you, like this one:

SEO Checklist for Haiku Deck

Sample “Learn more” slide

5. Add Public Notes

Haiku Deck’s Public Notes feature is the ideal way to add richness, content value, and more keywords to your work without cluttering up your slides. You can include supporting detail, additional information, and even links. Everything you need to know: Turn Presentations into Content Assets with Public Notes.

Tip: Be sure to include links to drive traffic back to your blog or website. To add a link, use the full http:// format.

SEO Checklist for Haiku Deck: Adding Public Notes

Sample Haiku Deck slide with accompanying public notes

6. Set Privacy to Public and Publish to the Web

If you’ve been keeping your deck private or restricted while you work on it, don’t forget to change the privacy setting to public when you publish your deck to make it fully searchable. More here: Adjusting Your Deck’s Privacy Settings and Publishing and Sharing.

SEO Checklist: Set Privacy to Public

Setting privacy on Haiku Deck for iPad

Publish settings on the Haiku Deck Web App

Publish settings on the Haiku Deck Web App

7. Add a Deck Description

For the cherry on top, add a description to your deck from the website. This is effectively your meta description, and it’s the default text that will appear when your deck is shared to social sites like Facebook or LinkedIn.

Sample deck description

Sample deck description.

To edit your deck description from the Web App:

Click the SHARE button or EXPORT for your deck in the top right corner from Edit Mode. In the window that pops up, you can enter a description and choose a category for your deck.

To view the deck we’ve been showcasing here in its full form, check out Haiku Deck Guru Lois Zachary’s 8 Tips for Effective Communication.

8. Embed Your Deck in Your Website or Blog

Once you’ve created the ultimate Haiku Deck, don’t forget to amp up its SEO value by embedding it in your blog or website. It’s easy! For an example, take a look at how Haiku Deck Guru Nick Armstrong embedded his WTF Marketing Manifesto in his blog.

More Tips?

If you have more tips for extending the content value of your Haiku Decks, we’d love to hear them! Please let us know in the comments.

How to Enrich Conferences and Events with Haiku Deck

June 14, 2013 / / 0 Comments

Enlivening Events

If you’re speaking at conferences or events, we certainly hope you’re using Haiku Deck (and your audience will thank you, too)! But there are plenty of ways to use Haiku Deck to circulate ideas, capture inspiration, and build relationships–even if you’re in the audience, or attending virtually.

Before the Event

If you’re organizing an event, creating a Haiku Deck is a great way to build awareness and excitement ahead of time. You can easily post these decks to your blog or website and circulate them (regularly) across all of your social media channels. Here’s a Haiku Deck created to build buzz for the LAUNCH festival organized by Jason Calicanis:

http://www.haikudeck.com/p/bmzILgFNtm/launch-festival-2013

Tips and best practices:

  • Prominently feature the name, location, and date of your event.
  • Include short testimonials from previous event attendees.
  • Include quotes from featured speakers (these can also be drawn from the session descriptions on your website).
  • Use a compelling mix of literal, evocative, and abstract images.
  • Highlight specific program highlights and sessions.
  • Mention and thank sponsors.
  • Include a final slide with the event website, hashtag, and other key contact info.
  • Use the public notes feature to add links or other supporting details.
  • Be sure to notify anyone you’re quoted or mentioned in your deck and encourage them to share with their own networks (Twitter works especially well for this).
  • Even if you’re not organizing the event, you can create a Haiku Deck to reflect on your goals and thoughts beforehand, like this one by Rafranz Davis.

More “before the event” Haiku Decks:

During the Event

You can also use Haiku Deck as a fun and unique idea-sharing tool, to capture quotable gems and circulate them with your networks.

You can create a Haiku Deck recap of a particular talk, like this one by Haiku Deck Guru Wendy Townley at the ALT Summit:

http://www.haikudeck.com/p/mLR57ctKTc/alt-summit-slc-2013-personal-branding

Another approach is to create a “highlights” Haiku Deck, with sound bites from a wide range of speakers. Here’s an example I made while sitting in the audience at the XConomy Mobile Madness Northwest Forum:

http://www.haikudeck.com/p/8Mn4tGzs9O/xconomy-forum-sound-bites

Here’s an excellent example by the Bruce Clay team, combining Haiku Deck slides with “live blog” links to offer in-depth coverage of SMX West 2014.

Capturing events with Haiku Deck: Example from SMX West 2014

Click to view the full Haiku Deck with notes and links

Tips and best practices:

  • Consider creating the first few slides of your deck to set context in advance, so you can give the speaker(s) your full attention.
  • You can either take notes and create your Haiku Deck later, or create your Haiku Deck “live,” giving it a final polish later before you publish.
  • Select a theme that suits the speaker’s style or talk topic.
  • Use a mix of literal and evocative images, or some abstract imagery that complements the topic.
  • If there’s an event hashtag, keep an eye out for photos attendees have taken that you can incorporate into your deck, or sound bites you might have missed. (Bonus: Tweets are usually short enough to fit on a Haik Deck slide.)
  • You can even make a Haiku Deck of sound bites if you’re following along virtually, via Twitter and an event hashtag–I created this one, of the closing keynote at IntegratED PDX, on the train since I couldn’t be in the room during the talk.

More “during the event” Haiku Decks:

After the Event

Creating a Haiku Deck is also a powerful way to reflect on a conference and share your observations, key trends, or things that inspired you. As you review your notes, you can build a deck that captures your experience, like this one by Haiku Deck Guru Simon McKenzie:

How to Enrich Conferences and Events with Haiku Deck

Click to view the full Haiku Deck with notes

Tips and best practices:

More “After the Event” Haiku Decks:

The Main Event

Of course, if you are up on stage, and you did use Haiku Deck for your slides (Hai-5!), don’t forget to share them with the event attendees using the social share and embed buttons–and with us! Send a link to your deck to gallery@haikudeck.com, and we’ll consider them for our Featured or Popular Gallery or our Pinterest boards.

 

5 Ways To Save Time on Presentation Prep

June 13, 2013 / / 0 Comments

Save Time for Fun

The great Walt Mossberg once commented that Haiku Deck saves people so much time it will raise the GDP. And we hear frequently from our community that they can’t believe how quickly they can create something that looks amazing.

Here are five ways Haiku Deck helps you save time.

1. Fast photo finding

New Haiku Deck Guru Bill Seaver created his very first Haiku Deck, “Presenting (In a Nutshell),” in about 10 minutes (!) using the app’s built-in Creative Commons image search. This feature will save time by finding you free, high-quality, perfectly sized images and pulling in the proper attribution automagically. (Check out Bill’s original post, Haiku Deck: Beautiful, Easy iPad-Built Presentations).


Presenting (in a nutshell) – Created with Haiku Deck, presentation software that inspires

2. Fuss-free formatting

We’ve heard from a bunch of people who made their first Haiku Deck under time pressure as a result of a dead laptop, a disastrous PowerPoint crash, or a ticking deadline clock. A consistent theme is that the app’s one-step formatting and automatic font sizing make decks look polished without a lot of fiddling. When Meghan Rihanek turned to Haiku Deck in a pinch at Startup Weekend, “Everything just flowed.” Read how she created a standout pitch in short order.

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Announcing Premium Images from Getty Images

June 4, 2013 / / 0 Comments

Haiku Deck + Getty Images

We believe strongly in the power of images to tell stories and communicate meaning. Our powerful image search puts millions of beautiful, high-quality, Creative Commons-licensed (free) photos at your fingertips, and those will always be available to you in both our iPad and Web Apps.

In our quest to make Haiku Deck even more useful and powerful as a storytelling tool, we have partnered with Getty Images–one of the world’s premier image collections–to make premium images available in Haiku Deck for iPad. This allows us to offer an even wider range of incredibly high-quality images.

Because Getty’s collection is vast and professionally curated, we think you will be delighted (as we have been) by the improved quality, variety, and accuracy of the image search results with premium images in the mix. Here’s a deck that showcases some of the new premium images:


The Haiku Deck Way – Created with Haiku Deck, presentation software that inspires

We are making these premium photos available to you for easy purchase within the iPad app, without the hassle of creating a separate account, wondering about file sizes, or trying to decipher licensing agreements. Like everything we do, we’ve made it very simple: buy a premium image with a couple of taps, right from the app, and you’ll be able to use it any Haiku Deck you create.

Our Haiku How-To: Premium Images video on Vimeo.

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Haiku Deck, Getty Images Partner to Bring More Beauty to Presentations

June 4, 2013 / / 0 Comments

Press Release

Updated iPad Presentation App Introduces Premium Imagery, Powerful Storytelling Features

Seattle, WA — June 4, 2013 — Haiku Deck, in its continued quest to transform presentation creation and sharing, announced today an expanded library of stunning, high-quality imagery through a new partnership with Getty Images, through its Thinkstock offering. Getty Images, the leading provider of digital media worldwide, will make more than a million premium images seamlessly available for purchase within the free Haiku Deck iPad app.

Haiku Deck + Getty Images Bring More Beauty to Presentations

Haiku Deck, proclaimed the “Instagram for pitch decks” by Mashable, launched in August 2012 and has topped charts in productivity in 50+ markets around the world. The app’s focus on empowering people to easily create beautiful, image-rich presentations has inspired a passionate global community of creative communicators from a wide range of disciplines. A central feature of Haiku Deck is its powerful, integrated Creative Commons image search, and today’s update–which brings professionally curated premium imagery into the mix–opens up exciting new possibilities for visual storytelling.

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